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4 Ways to Get Smarter About Customers

June 19, 2019,

To sharpen your focus on what customers want – and if you’re delivering on it – put your company under the microscope with these four analytical tools.


Are Big Businesses Really in Control?

June 18, 2019,

Here are a few ways the savviest local businesses use their size and agility to beat the big brand names.


How to Develop a Return Policy for Your Retail Store

Your retail return policy can have a big effect on your customer satisfaction and your store's profitability. Learn best ideas for your retail return policy. Read more


Five Business Writing Mistakes to Avoid

June 13, 2019,

In today’s competitive business environment, clear and concise writing is a must for financial success. Here are some simple steps to be a clearer communicator.


8 Options When Your Clients Refuse to Pay You

June 13, 2019,

A client hasn't paid an outstanding invoice, even after you've sent reminder after reminder. What can you do? Here are 8 options when clients refuse to pay you.


Are You Doing Customer-First Marketing?

May 29, 2019,

Instead of telling the customer what’s so great about your product or service, learn how to effectively explain what’s in it for them.


How to Get Your Freelance Business Taken Seriously

May 15, 2019,

Some prospective customers have had negative experiences with independent contractors. Here are 5 tips for turning wary prospects into long-time customers.


How Do Different Generations Act on Social Media?

May 9, 2019,

In order to successfully target your social media, you have to know where they are and what they’re doing. So, how do people of different ages use social media?