Marketing Your Small Business in the New-Normal World
Recorded Webinar
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“Re-entry, pivoting, social distancing, virtual store”: the odds are good that most of these words weren't’t in your business plan a year ago. How do you market your transformed business to new audiences? How do you address safety, uncertainty and customer fears? Now you’ve rebuilt it: will they come?
Topics discussed:
- The New Normal
- Focus on the fundamentals
- Marketing strategies & tactics
- What some local small businesses have done
- Q & A and discussion
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David L Underhill
Radio, Television, Cable, Internet, Journalism, Project Management, Technology, Start-up, Entrepreneur with 40+ years owning and managing media companies: large market cable news channel, small market radio station, internet sites (both start-up and legacy) and publishing companies.
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Renzo Proano
Renzo is a seasoned digital media marketer with over ten years of experience driving user growth, engagement, and retention.
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Jim D Siegel
40+ year career in marketing and communications. The first half of my career was at the global agency Y&R in NYC where I was a Senior Vice President. The second half was as senior staff in the nonprofit social services world. I’ve been a Board member at five nonprofits and serve on two today.
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